Business Communication : Connecting in a Digital World The book takes a unique problem-solving approach; the text successfully integrates current technologies and trends while maintaining an emphasis on the fundamentals careful analysis of the communication problem, development of an audience - focused solution and clear, correct use of language and visuals. Salient Features: Problem - solving approach along with an increased focus on Communication Technologies and Cross - Cultural Communication. Comprehensive pedagogy includes features comprising outlines and checklists, different boxed items, realistic problem-solving case scenarios and special book - end appendices. Comprehensive adaptation includes features such as culture vignettes, Notes from India and communication cases. Click here to read Book